Willco
A leading developer, owner, investor and manager of first-class commercial real estate based in the Washington, DC Metro Area, Willco was gearing up to launch their first Investment Fund. They needed a polished, sophisticated Fund Prospectus to send to potential investors. Paper Robot delivered agency-level service and design that helped Willco secure the funding they were seeking.
Services
Creative Direction
Graphic Design
Illustration
What we did for Willco
Strategic Advice
Paper Robot was recommended to Willco for the creative direction of their first Fund Prospectus. After reviewing the client’s needs and goals, Paper Robot brought in our copywriter to assist in crafting the pitch, and we further customized the package with bespoke icons, a process illustration, and a custom map. The final confidential Prospectus was distributed digitally as well as in a limited print run to potential investors.
Extracting Additional Value
Bringing additional value to the project, Paper Robot extracted a public-facing company brochure and other useful marketing pieces from the Prospectus.
